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Friday, October 20, 2006
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Successful Start of New E-Class in All Markets
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While not all cars can say this proudly, the E-class can. The new generation of the Mercedes-Benz E Class has taken over the lead in the upper-range segment worldwide immediately following its market launch by selling more than 21,000 vehicles worldwide.
Since its introduction in June, the E-Class is the best-selling upper-range model in Germany, with a current market share of about 45 percent. In September alone, sales rose by eight percent in Germany to more than 6,000 units. As a result, the E Class performed much better than its main competitors.
With a current market share of 34 percent and sales of more than 12,100 vehicles in September, the E-Class also maintained the leading position in Western Europe. The same holds true in the U.S. and Japan, where the Mercedes-Benz upper-range model is clearly in front of its German competitors in the premium segment
I am sure that the trend will stay like this for the near future, with the introduction of the BlueTec engines and its cleanest diesel in the world technology, the E-class and Mercedes in general will have a bright future ahead of them.
The only problem the BlueTec engines will have is probably convincing the public that this is not your ordinary diesel engine found in Ford pick-up trucks, but something that is fuel efficient, powerful and clean to the environment found only in the new BlueTec models. |
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posted by Muamer Hodzic @
10/20/2006 10:21:00 AM
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