Worldwide Mercedes-Benz Sales in May are Down, Year-to-date are Up

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Worldwide Mercedes-Benz Sales in May are Down, Year-to-date are Up


The Mercedes-Benz Cars division sold a total of 111,100 vehicles in May 2008, a decrease of 4% from the 116,000 units sold in May 2007. Unit sales over the first 5 months of the year rose 10% at the division, reaching a new record level of 548,800 vehicles (January-May 2007: 500,500).


In May, the Mercedes-Benz brand delivered 98,100 new passenger cars, or five percent fewer than the 103,400 units recorded for the same month last year. Since the beginning of 2008, a total of 493,200 customers worldwide have opted to purchase a Mercedes-Benz model, an increase of five percent from the 468,400 buyers who chose a vehicle from the brand during the same period last year. This five-month sales figure also marks a new record for the Mercedes-Benz brand.

The C-Class remains extremely popular after only a little more than a year on the market. Sales of the model series’ sedan and station wagon variants rose 50 percent to 34,400 units last month (May 2007: 22,900), and a total of 350,000 new C-Class vehicles have been sold since the sedan’s premiere at dealerships at the end of March 2007, and the station wagon’s market launch in December of the same year.

Meanwhile, the new-generation Mercedes-Benz SL is thrilling sports car lovers with an even sportier design, as the latest version of the world’s most successful premium roadster attracted 1,900 buyers last month (May 2007: 1,300). With its new direct steering system, the two-seater is even more dynamic than ever, and also boasts enhanced safety and comfort.

Overview of Sales by Mercedes-Benz Cars
 
May 2008
% change
January – May 2008
% change
Mercedes-Benz
98,100
-5.1
493,200
+5.3
smart*
13,000
+3.4
55,600
+73.2
 
 
 
 
 
Mercedes-Benz Cars
111,100
-4.2
548,800
+9.6
Western Europe
63,200
-14.4
325,600
+7.3
– of which Germany
25,700
-21.2
135,200
+6.0
NAFTA
27,700
+13.8
121,000
+11.3
– of which U.S.
24,500
+12.4
108,600
+10.0
Asia/Pacific
12,000
+14.6
63,100
+15.0
– of which Japan
2,500
-9.0
16,400
-3.7
* smart brand sales include the smart roadster and smart forfour

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