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Super Mario driving a GLA

Latest Mercedes-Benz News

Super Mario Rides the New Mercedes GLA

Nintendo’s earnings continue to decline after losing a lot of their market share in the console wars. So, in an attempt to boost their standings, the company announced that it will be opening its doors to “new licensing opportunities”. The plan is to integrate famous brands with their iconic characters. The first on Nintendo’s list is Mercedes-Benz. According to Forbes, Nintendo revealed that it will be partnering with the famous German automaker to promote its GLA crossover. The deal allows the new Mercedes GLA to be featured in Mario Kart 8 as a part of its free downloadable content (DLC) in Japan. Then, Super Mario will be making special appearances in the commercials… Continue Reading »

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