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Mercedes-Benz GLC Ad Campaign Reminiscent Of 60’s Pop Art Movement

Modern advertising strategies are typified by the creative use of both fashion and art. In some instances, past fashion trends have not only returned to the catwalk since they were also seen on a number of marketing materials. Mercedes-Benz is among a number of luxury automobile manufacturers that experiment on concepts when it comes to their lifestyle division. The latest advertisement of the luxury vehicle manufacturer is reminiscent of the Pop Art movement in the 60’s, as indicated on a report from autoevolution.com. According to the luxury vehicle manufacturer from Germany, stylist and fashion editor Carlyne Cerfe de Dudzeele designed a “digitally-idealized version ecological perfection” concluding with a lively interaction… Continue Reading »

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