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Latest Mercedes-Benz News

Daimler Sets India as Export Base for Asian and African Markets

Giancarlo Perlas February 25, 2014

Dr. Wolfgang Bernhard announced during a press conference in Stuttgart, Germany that Daimler is currently positioning India as its major export base for markets in Southeast Asia and Africa. According to The Economic Times India, the decision of Daimler to go for India as its export base was due to the strong sales growth they witnessed in the country as well as the company’s good momentum in the region. Since the parent company of Mercedes-Benz began its operations in Chennai, India plant as the manufacturer of the FUSO brand, solid demand has been seen by Daimler in selected export markets of Southeast Asia and Africa. Thus, Bernhard confirmed that it… Continue Reading »

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Daimler Trucks Asia Ship First India-made FUSO Units, On Pace for ‘Asia Business Model’ Targets

Ryan Joseph Ramos June 28, 2013

It looks like Daimler Trucks is successfully implementing its ‘Asia Business Model’ plan, as the Mitsubishi Fuso Truck  and Bus Corporation and Daimler India Commercial Vehicles are on pace to achieve its joint target of 290,000 units in sales by 2020. This is evidenced by the start of exports for new ‘Made in India’ FUSO trucks, which share the same platform as the BharatBenz trucks. Dr. Wolfgang Bernhard, Daimler AG board member in charge of the trucks and buses divisions, spoke of the two companies’ strengths and how they help keep the business plan in the region on the right track. “In May we announced the start of production for… Continue Reading »

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Daimler Trucks Set To Increase Presence In Emerging Markets

Peter Parcon May 26, 2013

A part of the “Daimler Trucks Number One” Global Excellence Initiative, Mitsubishi Fuso Truck and Bus Corporation or the MFTBC and the Daimler India Commercial vehicles Pvt. Ltd. or the DICV were integrated under Daimler Trucks Asia. This integration will facilitate growth of the commercial vehicle division of Daimler AG in emerging markets located in Asia and Africa. The combination will allow the company to offer the appropriate products to its clients as well as offer suitable services and lower the cost of owning commercial vehicles. The company also revealed during the launch of new FUSO products that it was able to successfully penetrate a number of markets in Asia… Continue Reading »

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Daimler Trucks Growing its Business in Asia and Africa Through MFTBC and DICV

Ryan Joseph Ramos May 7, 2013

In order to get stronger results from its commercial vehicles division, Daimler has been working hard to establish itself in new growth markets, particularly in Asia and Africa. Key here is Daimler Trucks’ “Asia Business Model” that allows it to gain traction through ‘stronger bundling and optimization’ of operations within the region. Important facilities within the region are major contributors to the division’s growth. Among these facilities are the Kawasaki, Japan-based Mitsubishi Fuso Truck and Bus Corporation (MFTBC), as well as the Daimler India Commercial Vehicles (DICV) facility in Chennai, India. Daimler Trucks has a 2015 target of 500,000 units sold for that year, and a loftier 2020 target of… Continue Reading »

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MFTBC Celebrates The Fiftieth Anniversary Of The Fuso Canter Truck

Peter Parcon April 18, 2013

The best-selling truck of Mitsubishi Fuso Truck and Bus Corporation is celebrating its fiftieth anniversary and sales have surpassed the 3,700,000 unit level since it was initially offered in the market. The MFTBC is a subsidiary of Daimler and produces the light-duty truck that is widely-used in over 150 countries. The popularity of the Fuso Canter is gradually increasing in the European market. The variant offered in Europe is a hybrid that uses around 23 percent lesser fuel compared to the conventional variant of the Canter. The Fuso Canter Eco Hybrid was given the “Best Energy Efficient Product Award during the “SEAI Energy Show 2013” in Ireland. It was also… Continue Reading »

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Diamler Partner Fuso Posts 18% Sales Growth

Emmanuel P February 11, 2013

  In an industry where low single-digit sales bumps are trumpeted as significant gains, Fuso’s 18% sales growth cannot be described as anything less than stellar. Daimler’s Asian commercial vehicle subsidiary posted these figures as a result of selling 174,600 commercial vehicles last year. Fuso is planning 40 market launches this year to help propel it towards its “Fuso 2015” goal of selling 200,000 vehicles annually. Outside its home country of Japan, Fuso sold almost 140,000 trucks and buses for a sales increase of 15%. Sales were strongly driven by the continued growth in Southeast Asia, as well as in the Near and Middle East and Africa. Southeast Asia, and… Continue Reading »

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