• Mercedes-Benz, particularly its Mercedes-AMG and Mercedes-Maybach arms, gears up to make a statement at the upcoming Concours d’Elegance in Pebble Beach on August 18.
• The three-pointed star marque is expected to showcase another blend of luxury, heritage, and motorsport legacy to highlight its storied past and vision for the future.

AMG, Maybach, and Vintage Mercedes Models at Pebble Beach

With an array of exciting reveals planned, including the debut of the new Mercedes-Maybach SL and several special editions, Mercedes is ready to captivate audiences and reaffirm its status as a leader in automotive excellence at the upcoming Pebble Beach event.

The New Mercedes-Maybach SL

One of the most anticipated reveals at Pebble Beach is the introduction of the Mercedes-Maybach SL. The car based on the Mercedes-AMG SL 63 represents a fusion of Maybach opulence and AMG’s signature high performance.

Although details have been scarce, spy shots by Carbuzz hint at a refreshed design featuring a unique grille specific to the Maybach moniker, a redesigned hood, and an updated bumper. Notably, the model will forgo the signature AMG quartet of tailpipes, signaling a distinct departure from traditional super sporty design cues to make the auto clear-cut to its new ultra-sophisticated persona.

This reveal is especially significant as it marks the first time Maybach branding is being applied to a vehicle with AMG underpinnings. The decision to blend these two distinct identities—Maybach’s luxury and AMG’s performance—highlights Mercedes’ innovative approach to catering to a diverse and demanding clientele.

Limited Edition AMG GT3

In a nod to its rich motorsport history, Mercedes will unveil a special-edition Mercedes-AMG GT3 at Pebble Beach. The track-focused machine is not just a celebration of the brand’s racing pedigree. It is also a tribute to over a century of motorsport success.

This edition will be highly exclusive, limited to just 13 units, making it a coveted collector’s item for enthusiasts. The GT3 embodies the spirit of Mercedes’ racing heritage. It combines cutting-edge technology with a design that harkens back to the glory days of motorsport.

A Showcase of Vintage Mercedes Models

In addition, Pebble Beach will serve as a stage for some of Mercedes-Benz’s most iconic vintage models. Among them are the 1955 W 196 R and the 1924 Targa Florio winner. Their appearance offers a glimpse into the brand’s storied past.

These classics are more than just vehicles; they are symbols of the innovation and engineering prowess that have defined Mercedes for decades. Their presence at Pebble Beach underscores the brand’s commitment to honoring its legacy. It exhibits the company’s continuous efforts to push the boundaries of automotive design and technology.

The Mercedes-Maybach S 680 Edition Nordic Glow

Another highlight of Mercedes’ Pebble Beach lineup is the Mercedes-Maybach S 680 Edition Nordic Glow. Mercedes developed the unit in collaboration with the MANUFAKTUR customization program. The special edition version will be available in limited quantities, catering to the tastes of discerning American buyers.

The specifics of this model remain under wraps. Nonetheless, fans expect it to exemplify the unparalleled luxury and craftsmanship that the Maybach name is synonymous with.