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Latest Mercedes-Benz News

Mercedes Aims To Save Several Billions In New Austerity Measure

Mercedes looks to save several billion euros per year. The automaker is shifting its strategy amid the significant decline in its third-quarter earnings. The Mercedes-Benz Group has reportedly announced that it would implement more stringent cost-cutting measures. EuroNews, citing several articles from German publications like Handelsblatt and Stuttgarter Nachrichten, said that the three-pointed star marque aims to save as much as “several billion euros” per year. The company, however, didn’t officially specify its plans on how to implement its new target. It also didn’t discuss the potential job losses arising from its new strategy. However, the source noted that the company’s German employees will unlikely be impacted immediately by Mercedes’… Continue Reading »

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AMG CEO: V8 Buyers Will Have No Problem Switching To Electric

Mercedes-AMG CEO Michael Schiebe claimed buyers will have no problem ditching V8 in favor of electric powertrains. Mercedes-AMG CEO Michael Schiebe previously admitted that customers need some time to get excited for electric technology. He added that it’s important for them to be open-minded. AMG CEO: People Will Move on From V8 to EV Fast-forward recently, the AMG boss continued his rather controversial electrification narrative. According to Schiebe, buyers will have no problem switching from a big V8 engine to electric. “Customers who came to the brand because of the V-8 did not come because they just wanted to have a big engine,” explained Schiebe in an interview with Autocar… Continue Reading »

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Mercedes-Benz Dials Back To ICE Cars After EVs Fail To Boost Profit

In a major win for all petrolheads out there, the management of Mercedes-Benz confirmed that they are no longer strictly sticking to their 2030 electrification goals. Going Back to the Basics Mercedes-Benz CEO Ola Källenius revealed during the company’s annual shareholders’ meeting that they are getting their sights back on internal combustion engine (ICE) cars instead of going all-in on electric vehicles (EV). This somehow supports the earlier statements of US dealership owners and insiders that the dwindling EV sales have forced the German automaker to change its stance on its electrification target. “They’re not going to force [EVs] on the market,” an unnamed Mercedes retailer said in an interview… Continue Reading »

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Mercedes-Benz Downshifts To ICEs Amid Stagnating Demand For EVs

The gasoline-fed internal combustion models (ICE) of Mercedes-Benz are here to stay. Sources reveal that the luxury vehicle manufacturer will continue to make them alongside electric vehicle (EV) models in response to consumer demands. Previously, insiders within Mercedes-Benz revealed the brand’s prioritization of its ICE and hybrid models. The decision apparently came due to the dwindling interest of buyers in EVs, the shortage in semiconductor components, and the higher profit margins offered by its gasoline-fed units. Recently, this move was confirmed by several sources. The brand’s strategy goes in line with its “Economics of Desire” business strategy wherein it does not shove down products in consumers’ throats. Instead, it adjusts… Continue Reading »

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Mercedes-Benz Addresses Claims That It’s Prioritizing Cheaper Cars To Increase Sales

Mercedes-Benz just responded to reports suggesting its shift toward more affordable gasoline cars just to drive more sales. The luxury automaker stated that its long-term vision involves a transition to electric vehicles (EVs), dependent on market conditions. However, it also plans to balance this strategy by leveraging its high-end vehicle portfolio while introducing new products, including electric and hybrid models, to cater to both short-term growth opportunities and local market demands. Official Response “Our long-term strategy is to go all electric in the future where market conditions allow,” a Mercedes-Benz spokesperson told Motor1. “In the short/near term, we will leverage the strength of our top-end vehicle portfolio (TEV); and balance… Continue Reading »

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Mercedes F1 Aims For Net Zero Carbon Emissions By 2040

Mercedes-AMG Petronas F1 Team just expressed its support to help build a more sustainable future by signing The Climate Pledge. This makes it the first motorsport team to join prestigious companies that have vowed to reach Net Zero carbon emissions on the way to 2040. What is The Climate Pledge? The Climate Pledge was co-founded by Global Optimism and Amazon in 2019. It now has 465 companies from 41 countries among its signatories. The pledge aligns with the goals agreed upon in the Paris Agreement. However, instead of the deadline set by the cooperation in 2050, it advances it by a decade to 2040. Signing the agreement reflects the three-pointer… Continue Reading »

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Mercedes-Benz Accelerates With Strong Cash Flow

Mercedes-Benz Group AG is revving up its finances as it just disclosed an industrial cash flow of €11.3 billion ($12.3 billion), outperforming market expectations. The company’s strategic focus on its most lucrative models has propelled its cash flow well beyond last year’s figures, marking a significant achievement in the competitive automotive landscape. Pivot to Profitability The focus of Mercedes-Benz on high-margin models has proven to be a lucrative strategy, resulting in an industrial cash flow exceeding the €9.54 billion average estimated by analysts. This comes as a testament to the company’s unmatched experience in navigating through global economic challenges amid the impact of rising interest rates. Investors welcomed the positive… Continue Reading »

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