Bang & Olufsen in partnership with Mercedes-Benz AMG
Muamer Hodzic August 8, 2008
Bang & Olufsen, the Mercedes for high quality audio and video products, has entered into a agreement with the AMG to supply them with sound systems for their upcoming models. Karl Kristian Hvidt Nielsen, President and CEO of Bang & Olufsen, stated “Our new partnership with Mercedes-AMG is hugely important to us. The agreement enables Bang & Olufsen to further utilize the expertise and processes we have built up in order to meet the requirements of the automotive industry. Mercedes-AMG is also an interesting partner for Bang & Olufsen because the cars are sold across the world”.
“Mercedes-AMG represents high performance and exclusivity. The same is true of Bang & Olufsen’s in-car sound systems. Jointly, we are therefore able to meet Mercedes-AMG customers’ expectations for sound systems,”says Volker Mornhinweg, Chairman of the Management Board at Mercedes-AMG.
Mercedes won’t be the only car or even German manufacturer to offer their customers Bang & Olufsen sound systems, as Audi had been working with the Danish company for quite sometime now and offers their customers B&O products in most if not all their models.
