Mercedes-Benz Continues Record-breaking Course in 2007

Muamer Hodzic December 6, 2007

Mercedes-Benz has set a new sales record for the period between January and November, with 1,079,400 units delivered (Jan.-Nov. 2006: 1,042,500 units). Sales rose by four percent compared to the same period of the previous year. By selling 102,700 passenger vehicles worldwide in November, Mercedes-Benz once again topped the high level set in November 2006 with 101,900 units sold.

The Mercedes-Benz Cars division as a whole also established a new all-time high by selling a total of 1,169,900 units (Jan.-Nov. 2006: 1,147,600 units). In November alone, the division delivered 113,000 Mercedes-Benz, Maybach and smart passenger vehicles (Nov. 2006: 110,800 units).

The new generation of the E-Class continues to be in great demand: since the beginning of 2007, Mercedes-Benz has sold more than 150,000 units of this premium sedan worldwide.

The new C- Class is also continuing its successful course. In November, Mercedes-Benz sold 27,600 units – more than double the 13.700 units delivered in November 2006. Thus the sedan remains the worldwide market leader in its segment. On December 1, 2007, the new C-Class station wagon celebrated its market launch in dealerships throughout numerous European markets. In the coming months, it will gradually be launched in other countries as well.
Customers are also very enthusiastic about the Mercedes-Benz B-Class. Ever since its market launch in June 2005, more than 300,000 customers have bought the compact Sports Tourer.

The new smart fortwo has also very successfully established itself on the market. The number of vehicles delivered to customers in November rose by 61 percent to the record-setting total of 10,200 units (November 2006: 6,300 vehicles).
In the Asia/Pacific region, sales of the Mercedes-Benz, Maybach and smart brands increased by 28 percent in November to the record level of 13,100 units. Mercedes-Benz Cars also achieved a new sales record in the U.S., where deliveries of passenger vehicles increased by three percent to 22,800 units (November 2006: 22,100).

Because of the weak domestic market and advanced purchases at the end of 2006 due to the impending sales tax increase, Mercedes-Benz Cars delivered 31,700 vehicles in Germany in November (36,800). By contrast, sales of Mercedes-Benz Cars vehicles in the rest of western Europe rose by six percent in November to 35,800 units (November 2006: 33,900).