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Saturday, August 05, 2006

Lucky Star, by Mercedes Films


This is a trailer for a movie that will never come out. It was directed by Michael Mann for 'Mercedes Films'. This seems to be something like BMW Films, but a bit different. With the BMW Films we knew that it was a promotional film about a BMW car, but here we are made to believe that this is a movie which is supposed to come out, but in fact this is only a Mercedes commercial disguised in a trailer for a movie that will never come out. I think this is a brilliant marketing strategy, and hope to see some more.

Thanks '1legerdemain1' for uploading
posted by Muamer Hodzic @ 8/05/2006 01:15:00 PM    
 
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