Archive | April, 2008
Daimler AG buys stake in engine manufacturer - Tognum
Daimler AG aims to acquire 22.3% equity interest in Tognum AG, a global leading producer of off-highway engines. Daimler will be shelling out €20 per share. On this basis, the purchase price would be approximately €585 million ($904.7 million), making Daimler the largest shareholder in Tognum. Tognum is one of the leading suppliers of high-speed, powerful [...]
Continue reading...Count Down to its debut…
29. April 2008
As more and more images of the new 2010 E Class surfaced, here are a couple of shots indicating as to how the exterior will look like. The interior shots (from AutoExpress) closely depicts our earlier insider’s scoop of the design, functions and materiality of the upcoming product. It wouldn’t be long before more camo [...]
Continue reading...Roger Federer and Mercedes-Benz Announce a Strategic Partnership in China
29. April 2008
Mercedes-Benz announced today that they have signed a multiyear advertising and marketing partnership with the No 1 tennis player in the world - Roger Federer. Roger will join the “Swing for the Stars” program, part of the ‘Junior Tennis Development Program’ that Mercedes launched in partnership with the China Tennis Association. Mercedes-Benz “Swing [...]
Continue reading...Daimler achieves EBIT of $3 billion in first quarter of 2008
29. April 2008
Daimler AG today presents its interim report on the first quarter of 2008. Daimler achieved EBIT (Earnings before interest and taxes) of €1,976 million ($3.082 billion) in the first quarter (Q1 2007: €3,292 million). The Mercedes-Benz Cars division improved its EBIT and thus compensated for the lower earnings recorded by Daimler Trucks and Daimler Financial Services. Earnings [...]
Continue reading...Interview with Heikki After the Accident
28. April 2008
Following his accident yesterday during the 2008 Spanish Grand Prix, Vodafone McLaren Mercedes driver Heikki Kovalainen was taken to the Hospital General de Catalunya in Sant Cugat del Valles in Spain. The team has established that Heikki’s speed was approximately 240km/h when the tyre deflated and about 130km/h when he hit the tyre barrier. He experienced [...]
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30. April 2008
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